An eclectic mix of about 30
final year students from JJ school of Art, Sophia’s, IDC,
Rachna, Raffles Design Institute and some young professionals
, experienced more than an introduction to the world of web
designing at the 2 hour workshop conducted by BC Web Wise and
organised by Kyoorius exchange on Saturday, 26th August 2006.
In this one of its kind workshop the students
discovered that web designing is all about keeping it simple.
Not getting caught up in complex & alien HTML codes. The
main objective is achieving a simple human, navigable
interface that is appealing & and can create a connect
with the user. It’s all about putting all the elements
together in the best possible way aesthetically. The highlight
of the workshop was the interactive website creation that was
demonstrated on the spot to the students. Pictures and videos
shot by the students at the workshop were used to create this
web site.
From the design team at BC Web Wise, Nash
Paul the Head of Creative & Strategy, Raunaq Sikka the
Creative group head & Manager Business Development, along
with senior designers Abhishek Nimbalkar & Selwyn D’souza
also shared a behind the scenes view of the Sunsilk Gang of
Girls site. The young audience was especially smitten with the
Clinic All Clear Make Your Moves Viral, which had been
designed with a similar TG in mind.
The team showcased
a number of noteworthy websites and internet advertisements,
including the Microsoft account that they have been working on
for close to 2 years. The workshop explored the concept of
using the internet to create and build on brands and
advertising campaigns; independently and in conjunction with
conventional media
The students stated that the
unusual approach to the technical side of web designing and
the software overview was especially insightful. The workshop
provided a fresh perspective to the subject and a new career
avenue for most present.
About BC Web Wise BC Web
Wise helps build online brand communities ensuring that the
brand portals do not just end up with one-time visitors but
have an active repeat-visitor community. Offering rich
media website development, virals, community- building
solutions, online market research, to even advertising
strategy it is no surprise that the agency works with all the
biggest brands in almost all the sectors.
(www.bcwebwise.com) For further information contact Ruth
Dolla e-mail: ruth.dolla@bcwebwise.com Cell #- -
9833482767
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