GUEST COLUMN: How video marketing drives maximum conversions
93 per cent marketers agree that it’s an important part of their marketing strategy. Mumbai: The rapid growth of TikTok globally, as well as Instagram releasing ‘Reels’ over the last couple of years, is a testament to the rise in video consumption, with users preferring to watch short video clips on their mobile devices. These […]
How Influencer Marketing Can Improve Your Online Reputation
Why influencers are a must-have in your digital strategy Most businesses now know that influencer marketing is one of the best areas to invest for their marketing strategy, and companies from small startups to massive brands are collaborating with influencers for incredible results. From Instagram, Snapchat to YouTube, all sorts of businesses and non-profits are […]
Influencer Marketing: 7 Common Mistakes You’re Making
Unless you’re living under a rock, you would have come across the term ‘Influencer Marketing’ at least 817 times in the last week! Speaking about Influencer Marketing, you would know that it is one of the hottest buzzwords spoken by marketers for building your brand online. Honestly, Influencer Marketing is pretty simple – a business […]
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YORICK PINTO
Yorick Pinto loves all things digital. When he's not breathing digital, you can find him reading, drinking coffee or playing / watching football.
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