Category: social media marketing

Digital Marketing, Lead Generation, Marketing, Marketing & Communications, Social Media, social media marketing

Startup-focused platforms discussing the importance of a strong online presence

Startup-focused platforms for online presence

Success for a startup in the digital-first world is no longer about having a great product or service; it is about being visible, engaging, and accessible to potential customers. With millions of businesses competing for attention, a strong online presence can be the difference between thriving and fading into obscurity. Right from digital marketing strategies […]

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Social Media, social media marketing

The Infamous Social Media Algorithms

With most popular networking sites including Twitter, Facebook and Instagram moving from a chronological timeline to a ‘preference based’ timeline, social media has been questioning the filter bubble mechanism. Earlier last year, networking sites began to implement algorithms that determine a userā€™s preference through post engagement, relationships with other users, historical data, and various other […]

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Social Media, social media marketing

THE MILLION DOLLAR QUESTION – Can Social Media Drive Sales?

Brand Manager: “My brand is active on social media, the engagement levels are decent on Facebook and our fans seem quite active! Now tell me, CAN SOCIAL MEDIA DRIVE SALES?Ā Social media can definitely have an impact on sales. However having a presence on social media, seeding 2 posts/tweets a day, may not necessarily cut […]

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About Author

SUKRITI DATTA

Sukriti Datta's is newbie full of beans. A first jobber and just two years @bcwebwise, with her infectious enthusiasm and bubbling energy she today an integral part of the planning and servicing team. On the side: Sukriti's a true and complete foodie.

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