Do you get a clearly defined commitment from your agency on the resources and time, and cost of tools it invests in your project? Are you able to identify why you are spending X for your agency retainer or a development project? If you are often challenged by a lack of transparency then read on. […]
How do you measure Return on Investment (ROI) of Internet Marketing? The web lends itself to be measured. After all every impression of a graphic being measurable, the path from which your visitor landed on your web page being traceable, the pages viewed, the likes and comments, the viral effect everything lending itself to being […]
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