{"id":580,"date":"2016-06-08T07:08:03","date_gmt":"2016-06-08T07:08:03","guid":{"rendered":"http:\/\/blog.bcwebwise.com\/?p=580"},"modified":"2024-11-28T13:34:00","modified_gmt":"2024-11-28T08:04:00","slug":"bcwebwise-bags-its-first-elephant-at-kyoorius-awards","status":"publish","type":"post","link":"https:\/\/www.bcwebwise.com\/blog\/bcwebwise-bags-its-first-elephant-at-kyoorius-awards\/","title":{"rendered":"‘See Ganesha’ brings in our first Elephant at The 3rd Kyoorius Awards"},"content":{"rendered":"

And it\u2019s a beauty!<\/strong><\/p>\n

\"Kyoorius\"
Blue Elephant for Art Direction in Digital Marketing – ASUS India #SeeWhatOthersCantSee – See Ganesha<\/figcaption><\/figure>\n

What makes the recognition really special is that it\u2019s our very first Blue Elephant<\/strong> (Art Direction in Digital Marketing).<\/p>\n

\"Kyoorius\"
(From L-R) Rahul Patil – Animation Head, Mangesh Bhayde – Creative Director – Art & Design at bcwebwise, Koen Van Ovoorde, Owner at Adikt, Anthony Padayachi – Associate Creative Director & Elstan Rebello – Sr. VP – Sales & Servicing at bcwebwise.<\/figcaption><\/figure>\n

Let’s call it conclusive evidence of the fact that God is in the details, because the idea that has brought the Blue Elephant award our way is ‘See Ganesha<\/a>‘ – a Ganeshotsav campaign<\/strong> from 2015 that expressed the devotion of millions of Indian households to the deity.<\/p>\n

See Ganesha was a series of striking visuals shared by ASUS India<\/a><\/strong> on social media around Ganeshotsav to engage fans with the PixelMaster feature of it’s ZenFone 2 smartphones. The visuals depicted various naturally occurring and delicate forms of Ganesha<\/strong> in the tiniest sprouted pulses through macro-photography, asking fans to #SeeWhatOthersCantSee<\/p>\n

\"See<\/a><\/p>\n

Read the full story about the campaign here<\/a>.<\/p>\n

Well if God is in the details, his little angels have to be everywhere around us! Which brings us to the delightful Hamari Pari<\/a> microsite for Hero MotoCorp<\/a>‘s CSR initiative<\/strong> for the girl-child that was an in-book winner<\/strong> at Kyoorius. Based on the simple insight that empowering the girl child with education can improve the lives of those around them, HamariPari.com used an animated-narrative technique and adorable illustrations to tell the story of \u2018Pari\u2019 with every scroll.<\/p>\n

\"Kyoorius\"<\/a>
HamariPari.com, in-book winner (Animation & Illustration in Digital Marketing) at Kyoorius Awards<\/figcaption><\/figure>\n

To add to our excitement on winning the award, Kyoorius<\/strong> <\/a>pulled off an event that is probably among the most stylish and professionally organized advertising awards in India. The best creative work in recent times and who\u2019s who of the Indian creative landscape packed inside a huge dome bathed in neon blue – it all made the awards night a magical experience!<\/p>\n

Great work, great award, great party!<\/strong> With its 3rd<\/sup> edition, Kyoorius has definitely secured a place among the top creative awards and annual destinations for advertising professionals. And we\u2019re just getting curious!<\/p>\n","protected":false},"excerpt":{"rendered":"

And it\u2019s a beauty! What makes the recognition really special is that it\u2019s our very first Blue Elephant (Art Direction in Digital Marketing). Let’s call it conclusive evidence of the fact that God is in the details, because the idea that has brought the Blue Elephant award our way is ‘See Ganesha‘ – a Ganeshotsav […]<\/p>\n","protected":false},"author":1001011,"featured_media":583,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-580","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-award-winning"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/posts\/580"}],"collection":[{"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/users\/1001011"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/comments?post=580"}],"version-history":[{"count":16,"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/posts\/580\/revisions"}],"predecessor-version":[{"id":11405,"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/posts\/580\/revisions\/11405"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/media\/583"}],"wp:attachment":[{"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/media?parent=580"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/categories?post=580"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bcwebwise.com\/blog\/wp-json\/wp\/v2\/tags?post=580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}