Letās be honestāonline reputation management isn’t just about āresponding quickly.ā Itās about responding with heart. In my journey handling ORM across sectors like finance, wellness, personal care, and parenting brands, one thing has become crystal clear – Customers donāt want robotic replies. They want to feel heard. Here are some of the challenges that every […]
Every marketing campaign, including digital marketing, has one ultimate goalādeliver measurable returns. Whether you are running email marketing, social media ads, or SEO-driven content strategies, understanding your return on investment in digital marketing ensures that you make data-driven decisions. But how do you calculate ROI efficiently? What major metrics should you be tracking? Which tools […]
Social media has radically changed the roles of brands in consumerism. Gone are those entertainment-only spaces; social media platforms have now become the prime mediums for brand awareness, engagement, and measurable results. From targeted advertising to driving website traffic, social media usage is crucial for businesses to gain the most from their digital marketing. Let’s […]
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