Business Strategy, Digital Marketing, Digital Marketing Tools, Digital Transformation
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Scaling Digital Transformation in India: The Enterprise CMO’s Playbook
India’s digital transformation story is not new. What is new is the scale at which it’s unfolding. Enterprises are no longer experimenting at the edges. They’re reworking how they operate, how they sell, and how they stay relevant. For CMOs, this shift lands close to home. Marketing is no longer just about visibility or campaigns. […]
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SHAYESTA SHAHZABEEN
A marketeer, research fanatic and love reading about brands. I am a seeker, who sees unlimited opportunities and is guided by a value system that focuses on doing good.
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