The Value of Data-Driven Digital Marketing in 2023
In today’s ever-evolving digital landscape, data-driven marketing has become a crucial component of any successful marketing strategy. As we move into 2023, digital marketing agencies (especially in India) must prioritize their efforts on data-driven marketing to stay ahead of the competition. In this blog, we’ll explore what data-driven marketing is, its benefits, challenges, and trends […]
Excessive use of ChatBots can lead to Customer Dissatisfaction!
In today’s business landscape, communication channels have expanded greatly, thanks to the rise of social media. Companies can now connect with their customers on a real-time basis and promote their products and services effectively. However, as the volume of customer inquiries and comments continues to increase, companies have started using automated chatbots to handle customer […]
Why Video Marketing is the Future of Digital Advertising
According to a study by Statista, video ad spends are expected to reach $9.26 Billion by 2024. Currently the most trending content format on popular social media platforms including Facebook, Instagram and Twitter is videos. The last couple of years have seen the rise of short video format apps like TikTok, Moj, MX Takatak which […]
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UMANG VYAS
Umang enjoys reading books, watching thought-provoking movies, and playing his guitar. Additionally, he takes pleasure in engaging in intellectual debates from time to time and playing over-the-top pranks.
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